Alessandra Lopez

Alessandra Lopez Gil is an Ads Manager at Colibri Digital Marketing and a paid media strategist specializing in multi-platform digital advertising. With over seven years in the industry  (including four at Colibri), she has built and managed paid campaigns across Google, LinkedIn, YouTube, Pinterest, and social platforms for B2B and B2C brands, delivering measurable results including a 52% increase in registration rates through precision ad targeting. She writes for marketers and business owners on turning ad spend into growth — covering Google Ads, LinkedIn Ads, video advertising, emotional ad strategy, and how to build campaigns that convert across every stage of the funnel.